La Bonne Brosse

When friends Flore des Robert and Pauline Laurent discovered the benefits of daily hair brushing, they were so convinced by the results that they decided to leave their corporate careers in the beauty industry to launch their own hairbrush brand: La Bonne Brosse. Entirely made in France using age-old artisanal techniques and the finest materials (biodegradable cellulose acetate, boar bristles, French nylon, and natural rubber) these are arguably the highest quality hairbrushes on the market. Not only will they look after your locks for a lifetime, but they are also a beautiful object whose visual identity was entrusted to French design studio L’Appartement Parisien. The brand champions slow beauty not only through its sustainable production, but by encouraging people to brush their hair daily and methodically – a ritual that is proven to reduce the need to wash your hair by up to half.