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Petit Bateau

Petit Bateau

Generations of children (us included!) have grown up wearing Petit Bateau, the legendary French brand. The brand rose to prominence in 1918 when Etienne Valton, son of the brand’s founder, decided to cut off the legs of a pair of long john-style boxer shorts, and the now famous Petit Bateau cotton briefs were born! Since then, Petit Bateau has been kitting out families – from babies to adults – in the most comfortable, quality underwear, pyjamas and clothing around. Kids' fashion pioneers, Petit Bateau makes everyday essentials and basics for babies from 0 to 24 months, kids and teens, as well as women. Subtly nautically-inspired and distinctively French, the brand offers a signature selection of pieces in a number of fun colour waves, like its ultra-soft baby grows for boys and girls, its striped marinière T-Shirts and its unmistakeable raincoats and sailor jackets. Well-made to be well-loved, with Petit Bateau you’re guaranteed quality and style.  
 
 
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The Petit Bateau story


Petit Bateau has been dressing children in comfortable classics since 1893. Created by Pierre Valton in the French city of Troyes, the brand's name (which in English means "Little Boat") comes from the traditional French nursery rhyme, "Maman les p'tits bateaux qui vont sur l'eau ont-ils des jambes ?" [English translation: "Mummy, do the little boats that go out on the water have legs?"]. In 1918, Petit Bateau first came to be known for creating the first pair of modern underwear with its classic cotton briefs. Since then, the brand has become internationally regarded for its quality babies' and children's clothing, and now produces more than 4,000 tonnes of clothing annually, including 3 million T-Shirts, 4.7 million pairs of briefs and 13.5 million baby grows and undergarments. 

PREMIUM QUALITY AND INTERNATIONALLY ADORED

Ultimately, it's the quality of Petit Bateau's clothes and underwear - their comfort, softness and seamless cuts - that have helped them win over the most difficult of audiences - kids! - and become the brand we know and love today. Over the years, Petit Bateau’s kids’ fashion collections have evolved and grown, while staying true to the brand’s roots and traditional know-how, quality fabrics and excellent craftsmanship. The brand’s striped marinière shirts have long been a must-have for babies and kids, while its T-shirts, rompers, underwear and raincoats have always enjoyed a similar success, both in France and abroad. Every year, Petit Bateau now sells 26 million articles of clothing and underwear worldwide, with customers in Paris, Tokyo, New York and Berlin all falling for their clothing’s charms and quality. Now internationally-recognised as a pinnacle in children’s fashion, Petit Bateau regularly collaborates with fashion and creative powerhouses including Carven, Tsumori Chisato, Christian Lacrois, Maison Kitsuné and Ines de la Fressange. 

MODERN, GLOBAL SAVOIR-FAIRE

With a well-honed expertise that’s flourished for well over a century, Petit Bateau is constantly seeking to modernise and innovate its collections and modes of production. As the brand has transitioned from a small family business to the international mainstage, with 50% of its sales being international, it has been committed to maintaining its respectful, quality production. One-third of Petit Bateau’s workforce is in France (1000 employees), with its design team based in Paris, and 45% of its textile production taking place in Troyes; the other 55% takes place in their Marrakesh factory. As the brand has grown, the majority of its clothes are now expertly-made in Morocco and Tunisia, following strict international ethical guidelines outlined by WethicA to ensure their workers’ rights. Looking to do right by its clients and the planet, all the brand’s clothes for newborns, underwear and pyjamas are also made from Oeko-Tex materials.

ICONIC PIECES

Keeping in the spirit of Petit Bateau’s classic sailor-style looks, the team at Smallable have chosen a selection of the brand’s timeless essentials and more contemporary styles for babies, kids and women. From the brand’s iconic yellow waxed raincoats, striped marinière tops, nautical sweaters and baby grows to its comfy briefs and underwear sets, pyjamas, dresses and swimwear, we are delighted to share with you our picks from Petit Bateau’s latest collection.

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Discovering Petit Bateau:

 

Where was Petit Bateau created?

The iconic fashion brand Petit Bateau was born on the shores of beautiful France, in Troyes, Champagne.

 

What is the brand's history?

The history of Petit Bateau is a journey through time. It began in 1893 when Étienne Valton, a visionary inventor, created the revolutionary concept of the 'culotte bouillotte' for children. This innovation marked the beginning of an extraordinary adventure. Over the decades, Petit Bateau has evolved while maintaining its commitment to quality, simplicity, and comfort. The brand has adapted to the changing needs of families while remaining a timeless symbol of children's fashion.

 

What are the brand's iconic products?

Petit Bateau is famous for its timeless and recognizable creations. Among the iconic pieces, you'll find the iconic striped sailor tops, soft and comfortable underwear, and delicate pajamas. The brand is known for its high-quality materials, impeccable cuts, and meticulous finishes. Petit Bateau's collections offer a perfect blend of style, comfort, and durability.

 

To what does the brand owe its success?

The success of Petit Bateau rests on several essential pillars. Firstly, the brand has remained true to its heritage of quality and craftsmanship, offering durable clothing that lasts from generation to generation. Secondly, Petit Bateau has evolved with the times, offering modern creations while preserving its timeless style. Finally, the brand has captured the hearts of families worldwide through its commitment to high-quality materials and carefully crafted details. By wearing Petit Bateau, both children and adults can enjoy classic style, exceptional comfort, and enduring quality.

Discovering Petit Bateau means delving into the history of children's fashion, choosing clothing that combines tradition and modernity, and adopting a philosophy of quality and comfort.

 

Where can I find the latest Petit Bateau collections?

At Smallable, we take pride in offering you privileged access to the very latest Petit Bateau collections. Our website allows you to discover the most recent creations from this iconic brand. Whether you are looking for clothing for yourself, your child, or even as a gift, we have a wide range of Petit Bateau products to satisfy all tastes and occasions.

Furthermore, we are committed to providing exceptional delivery service. Smallable ships orders to over 120 countries worldwide, meaning you can easily have the Petit Bateau clothing of your choice delivered wherever you are. Whether you reside in France, the United States, Australia, or anywhere else, we guarantee a smooth and convenient online shopping experience.

The quality and timeless style of Petit Bateau make this brand a reference in the world of fashion for the entire family. Whether it's clothing for babies, children's items, or adult outfits, we strive to make this globally renowned brand accessible to an international clientele. You can trust Smallable to find the latest trends and classic pieces from Petit Bateau, all with fast and reliable delivery service.

 

Where can I find the best Petit Bateau Outlet?

If you are looking for Petit Bateau clothing at more affordable prices, you can't go wrong with Smallable’s Petit Bateau Outlet. Our Outlet is the perfect place to find exceptional offers and discounts on a wide selection of Petit Bateau clothing and accessories.

The Petit Bateau Outlet at Smallable offers you the opportunity to discover quality pieces from this iconic brand at affordable prices. You'll find clothing for the whole family, from baby items to adult outfits, all at prices that will suit every budget. Whether you're looking for timeless Petit Bateau essentials or keeping an eye out for the latest trends at a lower cost, our Outlet is the ideal place to find great deals.

We are committed to providing a pleasant and user-friendly online shopping experience. You can browse our selection, find the sizes and styles that suit you, and place your order with ease. Furthermore, our commitment to customer satisfaction extends to the Outlet, with fast delivery service and excellent service guaranteed.