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Family Concept Store

Wishbone

Wishbone

Founded by New Zealand couple Jennifer McIver and Richard Latham, Wishbone is an environmentally conscious brand that creates design-led, eco-friendly bikes, trikes and ride-on toys for young children. While living in New York City with a baby and an 18-month old, Richard designed the very first Wishbone bike out of their apartment bathroom that he had converted into a workshop. The bike was an instant success with their son, as well as many Central Park onlookers. Upon returning to Wellington, the couple launched Wishbone as a full-time project and have never looked back. Designed for active families and conscious consumers, each bike is made from high-quality, sustainable materials and transforms with your child as they grow. From their award-winning learn-to-ride balance bikes or their transformative “flips” that can be rocked or ridden, there’s a Wishbone design for every child!